Wheatley Solutions | Milner Strategic Marketing

Wheatley Solutions

Client Feedback

“I commissioned Milner to assess the market attractiveness of generic Workforce Management software. I wanted to take advantage of Milner’s expertise in modelling markets and analysing customers and competitors. Milner worked closely with us throughout the project to ensure that we were happy with the methodology and definitions being used. It provided objective advice on the primary research survey and messaging which we found very useful. The model provides us with detailed quantitative information about the market size and its growth rate, in addition the report Milner wrote gives us a comprehensive narrative about the attractiveness of the opportunity. We now talk about the Diffusion of Innovation curve as part of our language when discussing strategy. The deliverables exactly met our needs and formed a valuable resource, so we were extremely impressed with the work carried out by the Milner team.”

Jane Bromley
Marketing Manager, Wheatley Solutions

Case Study Summary

Wheatley Case Study Screen ShotWheatley Solutions had developed a Workforce Management Software solution and required a comprehensive evaluation of the potential market, taking into account market trends.

It selected Milner to undertake the assessment of the market.  The market audit provided insights and recommendations that allowed Wheatley to make appropriate investment decisions about the future of the product. Click here to view full Case Study

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About Wheatley Solutions

Wheatley specialise in providing software solutions for job scheduling, mobile working, physical asset management and UK metering. We are the UK’s most experienced provider of scheduling, asset management and metering software. Our solutions will increase your customer satisfaction while maximising your efficiency and because our customers include some of the highest profile businesses in the UK you can be sure our service is of the highest standard.

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Type: Privately held

Company Size: 11-50 employees

Website: http://www.wheatleysolutions.co.uk/

Industry: Information Technology and Services

Founded: 1991

HQ: Bacton, Suffolk, UK