“Neural employed Milner to build its brand and reputation within its target media and to raise awareness of the company and its experience in the fraud and risk management industry.
I was pleased with the results of the PR programme that Milner ran, particularly the thought leadership survey which gained a lot of engagement from the industry. It’s given us a valuable resource to talk about at events and unique content to position ourselves as a leading player in the industry.
Over the course of the PR programme, our web visitors increased by nearly a fifth. The coverage that Milner has gained for us is impressive and I would recommend them to companies wanting to invest in their brand and reputation.”
CCO and Deputy CEO
Case Study Summary
Neural wanted to increase awareness of its brand and portfolio to support revenue growth globally. The requirement was to raise visibility and specifically to promote the company as a Thought Leader globally. The aim of the programme was to increase demand across all global regions, and specifically explain that its ‘Optimus’ platform can analyse Big Data to solve evolving customer requirements.
About Neural Technologies
Neural Technologies provides software to extract and analyse extensive and disparate data across an organisation to provide insight and intelligence, empowering corporations to mitigate operational loss and financial risk, improve efficiencies and show significant revenue protection and generation capabilities.< Back